Hollywood started in the entertainment business at the age of 7 as an Elvis impersonator. He came down stairs in his family’s town home the morning Elvis died and sat captivated in front of the T.V. and radio all day. It was then he saw how one man could capture the world and decided he wanted to be that kind of man.

Hollywood’s grandfather owned several night clubs during the time Hollywood was growing up and he performed every chance he got. Singing songs ranging from Elvis to Michael Jackson, Donny Osmond, Chuck Berry, Kenny Rodgers, to Alabama then he started into Hank Jr., Charlie Daniels, David Allen Coe, Kris Kristofferson, Johnny Cash, Johnny Paycheck, and Waylon… he liked the Outlaws. This might have a little to do with the back rooms and hush hush gambling rooms that his grandfather owned. It was also here were he learned about the networking that goes on in business. Meeting mayors, governors and other influential people in these environments showed him everybody has a little outlaw in them and everybody likes to have fun.

The media has embraced Hollywood for years either as the long-haired rodeo clown or the take-no-prisoners “Wolf” on American Gladiators — from the rodeo arena to the red carpets in Hollywood. He has appeared on The Today Show, VH1’s Best Week Ever, Deal or No Deal, The Ellen DeGeneres Show, GAC, CMT, Access Hollywood, FOX News Happy Hour, CW11, Fox and Friends, and has also been heard across the nation through his numerous radio tours, as well as the Rick Dees Weekly Top 40 Radio Show, Go Country, Shade 45, Mike & Murray, and Maxim Radio. Yates has also been written about in various print articles including Entertainment Weekly, Sports Illustrated and People Magazine and sponsored by Coors Light and Wrangler within his career. And did I mention that he wrestled professionally with the WWE and is also a stuntman? Maybe some of the complexity of his growth explains his wide range in life of this daunting competitor. Hollywood can be as down to earth and humble as they come, yet when he rolls into the bull-ring or arena- everything changes- “I am not into humiliating people- but when I’m competing, I love destroying any hope my opponent might have- I want to take their heart away-so when they look up and see me- they feel crushed, like there’s no chance at all.” — And the bad news for competitors- the dude also hates to lose.

Now that Hollywood is stepping back to his root’s in the music Industry, he is already getting Great Review’s from the media such as CMT Insider who aired a story about him crossing over to the music scene and Today’s Country Magazine which states “ he does have a uniqueness to his sound that he combines with a presence alone that is enough to attract attention and when you mix in the fact that the guy can sing an upbeat, rocking, tune with a voice that booms over the crowd you can definitely see that this is someone that is about to peak a tremendous interest amongst the industry.